The client
Based in Adelaide, Lightforce manufactures portable professional lighting systems as well as driving lights, rifle-scope optics and lighting accessories.
The challenge
- The existing catalogue was produced manually in InDesign.
- Multiple versions in different currencies had to created separately.
- The parts index had to be created manually with cross references checked manually.
The solution
Working with the Lightforce team, Catalog Automation devised a solution comprising simple EasyCatalog libraries and a data panel sourcing data from an existing business spreadsheet.
The benefits
- A typical catalogue can now be run out in minutes.
- Pricing updates can be directly updated on the finished catalogue page.
- The catalogue index can be created automatically using existing data.
The numbers
| Catalogue size | Up to 100 pages |
| Number of product records | Up to 500 products |
| Versions | 10-20 versions created simultaneously |
| Catalog Automation consulting days to achieve solution | Under 5 days |
| Time to create single catalogue | Under 1 hour |
(Numbers have been generalised to protect commercial in confidence business information)